Build your own
digital presence.
For freelancers, creatives, sole traders and small business owners in Namibia. The same business or project runs through every module.
Five workshop days
One useful result.
The full proposed pathway is 32 hours: a 2-hour precheck and five 6-hour modules. Scheduling can be split into shorter sessions for people running a business alongside the course.
01 · 6H
AI Foundations & Positioning
- AI fundamentals, limitations, prompting and verification.
- Define the offer, audience, value and desired customer action.
- Review existing profiles and choose a manageable tool set.
02 · 6H
Digital Presence & Customer Journey
- Plan a simple website or professional profile.
- Draft useful page copy with AI support.
- Design a clear enquiry route for mobile users.
03 · 6H
Design, Content & Media
- Define colours, type styles and image principles.
- Create reusable social templates and media assets.
- Review readability, factual accuracy, consent and usage rights.
04 · 6H
Publishing, Marketing & Automation
- Build a four-week publishing plan.
- Adapt one message to several formats.
- Prototype a simple enquiry-to-follow-up workflow.
05 · 6H
Review, Presentation & Next Steps
- Review the digital presence for clarity and accessibility.
- Explain where AI helped and where judgement mattered.
- Prepare a 30-day action plan.
Outcome
Digital presence kit
A clear offer, publish-ready page or profile, reusable visual assets, a four-week content plan and a simple enquiry workflow.